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How you should align your logo
UI/UX, Web Design

Should You Center or Left Align Your Logo on Your Website?

By Romain

Research by Nielsen Norman Group found that centered logos in your website’s header can drastically hurt website navigation. As your customers browse your site’s pages, they expect that clicking on your logo will link them back to your homepage.

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  • Branding (3)
  • Design (4)
  • Free Downloads (1)
  • Marketing (1)
  • Typography (2)
  • UI/UX (1)
  • Web (1)
  • Web Design (1)

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As a brand, it's important to maintain consistency As a brand, it's important to maintain consistency by sticking to using your brand's color palette. However, sometimes certain collateral may require a momentary shift in the color scheme. Adding in some additional seasonal colors to provide more depth to your brand collateral is a-ok, as long it complements and does not dramatically conflict with your primary color palette. ⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ In this case, our beauty and skincare client's primary brand colors are black, white and pale gray - incorporating some pops of color in dynamic shapes brings more visual interest to this wintery themed digital newsletter, while still staying true to the brand.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #designtips #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #creativebusiness #blogdesigner #creativeentrepreneur #thebrandstylist #gettowork #betterbranding #mypantonestory #designerlife #brandidentity #webdesign #dontquityourdaydream #customlogos #cleandesign #designlifestyle #workanywhere #smallbusinesslove #progressoverperfection #thiscreativelife #freelancelifestyle #montrealsmallbusiness
At Chroma, every brand we launch comes with a docu At Chroma, every brand we launch comes with a document that will summarize all of your brand identity components in one place, with clear instructions on how and when to use each element. It’s an easy reference point to pass on to anyone who creates something new for your business in the future, to ensure that everything stays on brand.⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #modernlogo #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #typographydesign #typographydaily #logotype #logotips #businesslogo #logobrand #minimallogo #designstylist #logodesigner #logodesigns #creativepreneur #brandlogo #visualidentity #designfeed #designdetails #creativeeveryday #Makersmovement #brandguidelines #styleguide #montrealsmallbusiness
Did you know that people make a subconscious decis Did you know that people make a subconscious decision in regards to a brand within 90 seconds – and that between 62 and 90% of this assessment is based on color alone? Pretty bananas!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Having an appropriate color palette that draws in your ideal customers and evokes emotions that are directly in line with your brand attributes are vital in creating a successful and memorable brand identity.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #modernlogo #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #creativebusiness #blogdesigner #creativeentrepreneur #thebrandstylist #gettowork #betterbranding #mypantonestory #designerlife #brandidentity #webdesign #dontquityourdaydream #customlogos #cleandesign #designlifestyle #workanywhere #smallbusinesslove #progressoverperfection #thiscreativelife #freelancelifestyle #montrealsmallbusiness
Ah the age old question - to center or not to cent Ah the age old question - to center or not to center a logo in a website's header?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Take a quick look at the logo in the header on a few of your favorite websites and you might notice both center and left alignment - but is there an optimal solution based on user experience analysis?⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ Get our view on this debate in our recent blog post!⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #responsivedesign #webdesignstudio #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #typographydesign #typographydaily #logotype #webdesigntips #businesslogo #logobrand #minimallogo #designstylist #logodesigner #logodesigns #creativepreneur #brandlogo #visualidentity #designfeed #designdetails #creativeeveryday #Makersmovement #brandguidelines #styleguide #montrealsmallbusiness
Plant Love Boutique was born out of a love of cute Plant Love Boutique was born out of a love of cute and quirky illustrations and all things food, especially plant-based! We opened this Etsy shop to help spread plant-based love with adorable t-shirts and sweaters, baby onesies, wall art, mugs, tote bags and phone cases, all designed by Chroma.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #avocado #avocadotoast #vegan #vegansofig #healthy #whatveganswear #veganshirt #veganclothing #veganfashion #veganclothes #plantbased #plantpowered #govegan #veganlife #vegansofinstagram #graphictee #shirtoftheday #etsy #etsyfinds #creativelifehappylife #shopindie #designfeed #designdetails #creativeeveryday #Makersmovement #modernlogo #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner
Through our carefully crafted, refined and holisti Through our carefully crafted, refined and holistic custom branding approach, we’ll collaborate to transform your vision in a captivating and strategic identity that expresses the unique attributes of your company and appeals to your ideal clients.⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ .⠀⠀⠀⠀⠀⠀⠀⠀⠀ #modernlogo #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #creativebusiness #blogdesigner #creativeentrepreneur #thebrandstylist #gettowork #betterbranding #mypantonestory #designerlife #brandidentity #webdesign #dontquityourdaydream #customlogos #cleandesign #designlifestyle #workanywhere #smallbusinesslove #progressoverperfection #thiscreativelife #freelancelifestyle #montrealsmallbusiness

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