Marketing Collateral Archives - Chroma | Brand Strategy, Visual Identity & Web Design Studio

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Printed promo mailer for over 150 stores in Canada

Art Direction Branding Marketing Collateral

IRIS, The Visual Group

Hello Instagram! For the last few months we've bee

Hello Instagram! For the last few months we've been busy behind the scenes building our website and we can't wait to launch! Lots of fun stuff coming soon.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#modernlogo #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #creativebusiness #blogdesigner #creativeentrepreneur #thebrandstylist #gettowork #betterbranding #mypantonestory #designerlife #brandidentity #webdesign #dontquityourdaydream #customlogos #cleandesign #designlifestyle #workanywhere #smallbusinesslove #progressoverperfection #thiscreativelife #freelancelifestyle #montrealsmallbusiness

Ah the age old question - to center or not to cent

We do admit that up until a few years ago, in true

We do admit that up until a few years ago, in true type snob fashion, we would avoid free fonts like a bad sparkling wine (ok, so this is probably not true because even bad sparkling wine is a good time, but you get the idea). ⠀⠀⠀⠀⠀⠀⠀⠀⠀
Generally, a lot of free fonts lack the quality and craftsmanship of commercial fonts and it’s always preferable to support type designers by purchasing fonts. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
However, when on a more limited budget, there are now free font alternatives that we recommend on occasion when establishing font systems, particularly for web-based applications.
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Google Fonts is great resource for free fonts – their collection of type families contains many beautifully designed web-friendly options. ⠀⠀⠀⠀⠀⠀⠀⠀⠀
If you’re looking for something elegant and sophisticated, here are five Google font pairings that we recommend using!
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#fontstyle #fontfriday #googlefonts #fontlove #typography #typographyinspiration #typelove #typematters #serif #typeyeah #graphicdesigner #thatsdarlingmovement #fontcandy #graphicdesigners #branddesigner #smallbizowner #communityovercompetition #beingboss #elegantfonts #ladybosslifestyle #logoinspire #logomaker #girlbosslife #designstudios #designlifestyle #typematters #minimallove #editorialdesign #creativelifehappylife #freelancelifestyle

Happy Caturday! Say hi to Olive! ⠀⠀⠀⠀⠀⠀⠀⠀⠀
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Olive is one of our most important interns and quality-control specialists. She enjoys napping on desks behind screens to ensure that all work at Chroma is just purrfect.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#caturday #caturdaycuties #catsofinstagram #siberiancats #caturdaymorning #studiocats #companionanimals #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #logodesigner #creativebusiness #blogdesigner #creativeentrepreneur #designerlife #brandidentity #dontquityourdaydream #workanywhere #smallbusinesslove #thiscreativelife #freelancelifestyle #montrealsmallbusiness #smallbusinessowners #smallbusinesslife

At Chroma, every brand we launch comes with a docu

Through our carefully crafted, refined and holisti

Through our carefully crafted, refined and holistic custom branding approach, we’ll collaborate to transform your vision in a captivating and strategic identity that expresses the unique attributes of your company and appeals to your ideal clients.⠀⠀⠀⠀⠀⠀⠀⠀⠀
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#modernlogo #designstudios #smallbusinessowner #creativebizowner #creativebusinessowner #communityovercompetition #smallbusiness #webdesigner #brandstylist #brandingdesigner #creativebusiness #blogdesigner #creativeentrepreneur #thebrandstylist #gettowork #betterbranding #mypantonestory #designerlife #brandidentity #webdesign #dontquityourdaydream #customlogos #cleandesign #designlifestyle #workanywhere #smallbusinesslove #progressoverperfection #thiscreativelife #freelancelifestyle #montrealsmallbusiness

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