Scarlet & Julia

Brand Identity, Print Collateral, Web Design

Scarlet & Julia is a unique online beauty destination, selling makeup and luxury skin care products from large commercial brands as well as from niche brands not easily found at other online retailers.

At its initial launch, Scarlet & Julia was solely a deals site, selling highly discounted products in limited-time weekly sales. When they contacted us, they were looking to transition into a retail site that instead sold higher priced luxury products. With this transition came a need to evolve their branding to feel significantly more sophisticated and high-end; this included expanding their existing typographic toolbox and image through the design of additional editorial web pages, printed marketing materials, and weekly newsletters.

Printed thank you card for ecommerce clients