Fig & Miel

Brand Identity, Iconography, Print Collateral

Fig et miel is a chic, modern start-up bakery that sells beautifully decorated, freshly baked goods, including cupcakes, donuts and macaroons.

Fig et miel wanted their branding to attract a predominantly female audience looking for a sweet treat that is as aesthetically beautiful as it is delicious. We created a cute yet elegant identity with a hint of French / Parisian influence.

Bakery Figue & Miel - business cards
bakery logo
logo design
Bakery Figue & Miel - Tag line and mood
Bakery Figue & Miel - Iconography
Figue & Miel - Color palette