Noa Sleep

Brand Identity, Package Design, Print Collateral

Noa is an online start-up mattress company that sells directly from its website to customers in Singapore, Hong Kong, and Australia.

Noa was looking to introduce the mattress-in-a-box concept to the Asia-Pacific market. The goal was to create a minimalist, friendly, modern identity that illustrated ease and comfort. Branding components included the design of the logo, colour palette, typography recommendations, as well as print and packaging concepts.

Business cards, branding and logo
Logo design for Noa Modern Furniture
Logo and icon design
Color palette for Noa modern furniture
Tagline, packaging, photography and branding
Branding for social media and Instagram